Cookie Policy

Cookie Policy

Disrupting Beauty Limited, Trading as Unhidden Beauty

Whenever you use our services, we use cookies. 

Cookies are used in various ways, including to offer you our services through our website, to analyse traffic, and for advertising purposes. 

Please read on below to learn more about what a ‘cookie’ is, how we may use them and what your choices are.

What are Cookies?

A web browser cookie is a small text file that a website places on your computer’s web browser.

These cookies store information about the content you view and interact with in order to remember your preferences and settings, or to analyse how you use online services.

Cookies are divided into two categories:

The first categories are:

First party cookies are the cookies served by the owner of the website  – Any cookie we place ourselves is a ‘first party cookie’.

Third party cookies are cookies placed by trusted partners that we’ve chosen to allow to do so. These can be advertising partners or security providers. 

They can be either ‘session cookies’ or ‘permanent cookies’:

Session cookies only exist until you close your browser, ending what is called your ‘session’. They are then deleted.

Permanent cookies have a range of different lifespans and stay on your device after the browser is closed. For security reasons, or in other exceptional circumstances, we might sometimes need to give a cookie a long lifespan.

The second categories are:

Web browser cookies which may store information such as your IP address or other identifiers, such as your browser type, and information about the content you view and interact with on digital services. By storing this information, web browser cookies can remember your preferences and settings for online services and analyse how you use them.

Other cookies use tracking technologies. They are used to record how you interact with websites you browse. They may contain small transparent image files or lines of code. They include ‘web beacons’, ‘scripts’ or ‘tracking URLs’:

Web beacons have a lot of different names. They might also be known as web bugs. These tracking beacons are a tiny graphic image of just one pixel that can be delivered to your device as part of any web page request, in an app, an advertisement or an HTML email message.

They can be used to retrieve information from your device, such as your device type or operating system, your IP address, and the time of your visit. They are also used to serve and read cookies in your browser or to trigger the placement of a cookie.

Scripts are small computer programs embedded within web pages that give those pages a wide variety of extra functionality. Scripts make it possible for the website to function properly. For example, scripts power certain security features and enable basic interactive features on websites.

Scripts can also be used for analytical or advertising purposes. For example, a script can collect information about how you use a website, such as which pages you visit or what you search for.

Tracking URLs are links with a unique identifier in them. These are used to track which website brought you to our website. An example would be if you click through from a social media page, search engine or other website.

All these tracking technologies are referred to as ‘cookies’ here in this Cookie Policy.

How are Cookies used?

Cookies are used to collect information, including:

  • IP address
  • Device ID
  • Viewed pages
  • Browser type
  • Browsing information
  • Operating system
  • Internet service provider
  • Timestamp
  • Whether you have responded to an advertisement
  • A referring URL
  • Features used or activities engaged in on the website/apps

They allow you to be recognised as the same user across the pages of a website, across devices, between websites. When it comes to purpose, they are divided into three categories – functional cookies, analytical cookies and marketing cookies.

Functional Cookies

These are cookies required for our website to function and they must be enabled in order for you to use our services. Functional cookies are used to create technologically advanced, user-friendly websites that adapt automatically to your needs and preferences, so you can browse easily. This also includes enabling essential security and accessibility features.

More specifically, these cookies:

  • Enable our website to work properly, so you can create an account and sign in
  • Help you use our website efficiently and effectively
  • Remember your registration information, so that you don’t have to retype your login credentials each time you visit our website 

Analytical Cookies 

These cookies measure and track how our website is used. We use this information to improve our services.

More specifically, these cookies:

  • Help us understand how visitors and clients use our website
  • Help improve our website, and communications
  • Allow us to find out what works and what doesn't on our website
  • Help us understand the effectiveness of our communications

The data we gather through these cookies can include which web pages you have viewed, which referring/exit pages you have entered and left from, which platform type you have used, which emails you have opened and acted upon, and date and time stamp information. It also means we can use details about how you’ve interacted with our site.

Marketing Cookies 

These cookies may be used by us and our trusted partners to gather information about you over time, across multiple websites. Marketing cookies help us to decide which products, services and interest-based advertisements to show you, both on and off our website, if you allow us to. 

You can choose

To learn more about cookies and how to manage or delete them, visit  or the help section of your browser.

To prevent Google Analytics from collecting analytical data on certain browser types visit the following link: Google Analytics Opt-Out Browser Add-on. 

You may also want to visit  or to learn how to opt out of customised ads.

Some websites have ‘Do Not Track’ features that allow you to tell a website not to track you. We’re currently unable to support ‘Do Not Track’ browser settings.

Contact Us 

If you have any questions about this cookie statement, please send an email to

Our cookie statement may also be updated from time to time. If these updates are substantial, particularly relevant to you or impact your data protection rights, we’ll get in touch with you about them. However, we recommend that you visit this page regularly to stay up to date with any other (less substantial or relevant) updates.

Last Updated April 2022