Avoiding the up front costs of starting a beauty business is key to launching your own brand without risk.
And you can only do that by creating your own branded palette with Unhidden Beauty.
Unhidden Beauty is the ONLY place in the world where you can create and sell fully custom eyeshadow palettes with a unique cover image, name and shade selection.
Avoiding the up front costs of starting a beauty business is key to launching your own brand without risk. And you can only do that by creating your own branded palette with Unhidden Beauty.
Unhidden Beauty is the ONLY place in the world where you can create and sell fully custom eyeshadow palettes with a unique cover image, name and shade selection.
See why our Creators love selling with Unhidden Beauty.
See why our Creators love selling with Unhidden Beauty.
Selling products under your own brand is the key to long term success as a content creator. And it is also something that many creators dream of. We help you to launch your first product with no up front costs or risk.
All our shades are cruelty free, vegan and high performance so you can use them to create a palette that you will be proud of.
Make your dream a reality
Selling products under your own brand is the key to long term success as a content creator. And it is also something that many creators dream of. We help you to launch your first product with no up front costs or risk.
Promote products you can be proud of
All our shades are cruelty free, vegan and high performance so you can use them to create a palette that you will be proud of. Unhidden Bauty uses prestige brand benchmarks like Charlotte Tilbury and works with experienced cosmetic chemists to ensure our products are of the highest quality and ethical standards.
Become less reliant on brands and algorithms
Unhidden Beauty will give you a 30% revenue share from Day 1. Diversifying your income streams will mean you are less reliant on brands or platforms to pay you.
Accelerate your growth
Co-create a palette with your audinece to increase engagement and show that sharing products that are most relevant to them is a priority for you. Enjoy more reach as we promote you to our audinece accross socials, email and our website.
Step 1
Sign up and schedule a call with Unhidden Beauty.
Step 2
Create your palette with a designer and get a FREE sample.
Step 3
Launch your shop and start making sales.
Step 1
Sign up and schedule a call with Unhidden Beauty.
Step 2
Create your palette with a designer and get a FREE sample.
Step 3
Launch your shop and start making sales.
“Who wouldn’t want to have their own customised eyeshadow palette? I love eyeshadow. So the fact that I got to create one for myself and then have someone purchase it, that’s just awesome”
Stephanie Valerio, @nanivbeauty
“This is such an amazing opportunity. And an opportunity like no other. It is so much fun to create your own palette and Unhidden Beauty makes it so easy to do. It is very easy. Selling something that I created was just so fun. I remember when the palette first launched it was like oh my gosh this is really happening, and seeing people buy it and seeing people do reviews on it, seeing my friends use the palettes, it was so cool.”
DaQuon Wilson, @daquonmue
“I decided to launch an eyeshadow palette with Unhidden Beauty because they made the process super simple, from the on boarding meeting to actually creating the palette. When I debuted my eyeshadow palette to my community, they adored it. And I think they loved it so much because they were able to purchase a product from someone who is just like them”
Jessica Browne, @jess_theplushbeauty
“I absolutely loved creating my eyeshadow palette and I am really proud of what I created. Other people seemed to really love my palette as well. I got a lot of positive feedback. I created something that people will actually use. And on top of all that to get people to actually buy it and like see the actual purchases coming through was really really cool and made me feel really good”.
Sarah Angel, @sarahhslaysss
“Creating my own palette was really fun. I called it Wood Nymph and it had all sorts of natural colours. I got a lot of really good feedback. People really liked the dual earthy tones [and] how different it was. I would compare them to Mac eyeshadows but better."
Lisa Sargent, @lisa.mae.love
We know that this is what some of you might be thinking so we thought it would be easiest to address the question head on. No. Our company is registered in the UK as Disrupting Beauty Limited and in the US as Disrupting Beauty Incorporated. We have been trading since 2018. We trade under the name Unhidden Beauty but were previously known as Beautonomy. Kiemu and Tom Salmon are the Co-Founders. They are married and live in the UK. Please feel free to search for the business or them on Google/ LinkedIn/ socials to find out more.
No. We run an affiliate programme via Rakuten where our maximum commission is 15%. We view this as a joint venture in which our incentives are aligned with yours and we are sharing the revenue generated in a way that reflects that. The average affiliate commission in beauty is 2-5%.
All our shades are cruelty free, vegan and high performance so you can use them to create a palette that will be proud of. Unhidden Beauty uses prestige brand benchmarks like Charlotte Tilbury, and works with with experienced cosmetic chemists to ensure our products are of the highest quality and ethical standards.
Yes, we will happily send you 4 eyeshadows of your choice so that you can be confident about the quality of our shades before proceeding with this opportunity (shipping costs $8)
The amount you earn will depend how many people you tell about your palette, and how many of them decide to buy. Sorry we can't be more specific. It is typical for 1% of an averagely engaged audience to purchase a product that you launch.
You will earn 30% of the revenue generated per palette sold. That equates to:
No. But there are a few likely costs to consider which we are flagging for maximum transparency:
Yes. All creator sellers will be sent a complimentary sample palette (shipping $8).
The truth is there are but we take care of them.
Costs include:
